In order to stay ahead in the competition, organizations need a smart business intelligence system that enables them to make effective decisions. Microsoft offering includes a compelling analytics tool, Power BI that enables data-driven enterprises to harness their data for driving business decision making. Power BI is a cloud-based business analytics solution suite that transforms vast volumes of data across silos into accessible information.
With BI, organizations can intelligently analyze data to understand trends, draw out patterns and bring new business insights to light. BI eliminates the siloing effect and biased reporting structures across enterprises, enabling decision makers to filter data, conduct queries and explore beyond traditional reporting to extract relevant trends and opportunities previously unknown.
Microsoft Power BI enables organizations to extract source data, create datasets, transform or manipulate data, visualize it all, and publish reports and dashboards. Furthermore, Power BI doesn’t require high upfront investment or infrastructure support as it is available in the Microsoft Azure cloud with 99.9% uptime track record. It is also available as an on-premise option.
Primary tools in Power BI include Power Query that extracts and transform data; Power Pivot that models & analyze data; Power View and Map to visualize data. Major data providers such as Quickbooks, Salesforce, Salesforce Sales Manager, Scoop, etc have been deployed in production. By bringing SQL Server Analysis Services into Power BI, Microsoft has also given Enterprise strength features such as row-level security, active directory integration, etc alongside familiar interface so that users can easily embrace it.
Power BI Features and Benefits
Customized dashboards: You can personalize Power BI information dashboards to meet your specific needs. Users get the flexibility to combine on-premise and cloud data in a single view for easy monitoring of critical enterprise-wide data from all business applications regardless of platform.
Seamless integration with applications: Power BI offers seamless integration with both legacy as well as modern enterprise applications so that organizations can leverage data in visualized manner through powerful analytics and reporting capabilities. You can integrate BI with several data sources including Excel, Access, Adobe Analytics, SQL Server, Azure, Github, Google Analytics, Oracle, PostgreSQL, Salesforce, Teradata, etc.
Security and robust access control: With row-level security, Power BI ensures data security. A single report created by a master user can be viewed by other users based on access rights. This filtering capability makes creating and maintaining reports much easier and inexpensive.
Performance balance: In-memory assessment technology and DAX (data analysis expressions) scripting language ensure a perfect balance between intelligible simplicity and performance. The underlying Power BI technology is an in-memory analytics engine and columnar database that supports tabular data store structures used by Power Pivot. This achieves a balance between performance and ease of use (as compared to three-dimensional cubes which require more complex assembly and query languages, such as MDX (multidimensional expressions) for SSAS).